If you use Marketing Automation Software to publish directly to LinkedIn Groups, be aware.

LinkedIn is updating it’s API in 2 weeks (September 24th) and removing access to groups for Marketing Automation platforms like Act-On. Thus you should plan to make adjustments to your LinkedIn reporting and sharing in groups.

LinkedIn has recently made changes to their open API platform, which prohibit access to LinkedIn Groups. As a result, Act-On’s Social Publish feature will no longer be able to include the option to publish to groups, and groups can no longer be accessed via the connector.

Any existing posts scheduled to go out after September 24th will not publish to groups, but will still be able to publish to any other selected channels. No other API changes have occurred and you can continue to be able to publish to your own LinkedIn profiles (Updates) and company pages as usual.

Got questions? Contact Us  and let us know!